About Couture Unicorn

Couture Unicorn owner Rachel Lucas in the Mobile Boutique. Photo taken April, 2021 at the Vinton Dogwood Festival.

Founded in 2018, Couture Unicorn is a small, woman-owned business created by television news anchor Rachel Lucas in Roanoke, Virginia. In addition to an online shop, Couture Unicorn is the first mobile clothing boutique in the Roanoke Valley. Rachel was recognized for her savvy entrepreneur skills in creating Couture Unicorn on Roanoker Magazine's "Best of Roanoke" list by voters. Catering to women on-the-go, the mobile boutique travels to festivals and community events and holds private pop-up shops bringing the shopping experience directly to customers. Like the words we choose to speak, the clothes we wear affects us. At Couture Unicorn, we believe that every woman deserves to feel her most beautiful, authentic self by embracing her own unique style. 


Have you ever been inside a mobile boutique? Here’s a tour of Couture Unicorn! ##coutureunicornmobileboutique ##mobileboutique ##roanokevirginia ##unicorn

♬ Pure Imagination - Kathleen